Grappos Blog

Product locator insights and marketing tips to drive sales and grow your business

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Latest Articles

Building a Proprietary Store Locator vs. Out-of-the-Box Solutions

Which store locator option is right for you? We’ll break down the ins and outs of building a store locator from the ground up!

December 6, 2024

30+ Must-Have Digital Marketing Tools for a Successful Sales Team in 2025

Digital marketing tools boost the efficiency and effectiveness of your marketing and sales teams. Here are 30+ tools to assist your digital marketing strategy.

December 3, 2024

How to Optimize Your Store or Product Locator Page

Discover how to optimize your locator pages to ensure they rank well in search results and deliver a seamless customer experience.

November 21, 2024

8 Common Product Locator Challenges for Developers and How to Fix Them

Don't let these pitfalls sabotage your product locator. Learn how to overcome them.

November 20, 2024

How to Use Product Locator Analytics to Grow Your CPG Brand

From improving customer experience to refining supply chain operations. Discover the many ways a product locator can help CPG brands sell more.

November 19, 2024

10 Best Shopify Store Locator Apps

We break down the top Shopify Store Locator Apps so you can evaluate them based on their features and find one that aligns with your business goals.

September 27, 2024

Top 15 CPG Marketing Agencies to Supercharge Your Brand Growth in 2024

From leveraging digital channels to mastering in-store strategies, these CPG marketing agencies are known for their innovation and industry expertise.

September 20, 2024

Understanding BOPIS: A Game-Changer for CPG Brands

Discover what BOPIS is, its benefits, and how to leverage it for increased sales and customer satisfaction.

September 18, 2024

How to Use Product Locators to Drive Wine & Spirits Sales: 5 Proven Launch Strategies

Discover how to leverage a product locator to boost your product launch, drive customer engagement, and increase sales.

The Complete Guide to Visual Merchandising for Startup CPGs

Learn practical tips & innovative approaches to visual merchandising for CPGs. Maximize your impact in-store & online with this comprehensive guide.

Complete Guide to Ecommerce Landing Pages (+ Examples)

Discover how to use ecommerce landing pages to boost your sales, enhance user experience, and optimize your marketing efforts.

9 Essential Retail Strategies for New CPG Brands

Discover nine proven retail strategies, from thorough market research and product differentiation to strategic pricing and leveraging technology.

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